Our Client_Ayo Makan Seafood
Ayo Makan Seafood is a company that produces various frozen seafood brands, including Fiesta Seafood, Champ, Shifudo, Frosh & Golden Seafood.
Campaign Goal
AMS wants to strengthen its brand awareness on social media platforms by getting more impressions and engagement from their TA. In addition, they also want to bring more traffic to their E-Commerce platform.
Tagtoo’s Strategy
Tagtoo helps AMS to run Awareness and Engagement campaigns on both Facebook and TikTok, and also run FB CPAS to their E-commerce. We tested both B2B and B2C target audiences to find out which creatives are suitable for each target audience. Ams also actively collaborating with content creators and hosting live streaming to boost brand presence.
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Result
By the end of the campaign, we are able to find the ideal audience from advertising, which further helps AMS in curating social media content. In addition, AMS sales on E-commerce also reached all time high on the 2nd month of the campaign.
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