Our Client_Mooimom Indonesia
A maternity brand that have offline and online stores in Indonesia.
Tagtoo have closely work with client for 3+ years for ads performance and successfully achieved client’s KPI.
Campaign Goal:
Increase overall channel conversion and maintain ROAS performance.
Tagtoo’s Strategy:
We adjust budget allocation for upper and lower funnel objective to ensure client’s audience pool is healthy. On days where the traffic is high, we’ll emphasize on running upper funnel
to maximize the performance.
We also closely monitor client’s product performance and suggest to run higher value product to capture higher sales revenue, which is also client’s highlight product.
Result
Tagtoo are able to maintain ROAS within client’s requested KPI. Client’s YOY sales revenue have shown an upward trend and always increasing monthly, hence, one of the achievement is getting a 118% increase in YOY Revenue and 120% increase in YOY number of transactions.
